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Check out our collection of training videos to learn the basics of our email marketing tools and features to get you started with your first email marketing campaign.

Introduction To Boomerang's BlastWizard

This short video gives you a tour of BlastWizard, our mass email marketing tool. It will show you how simple and quick it is to schedule and send an email job. It is that easy! In this video, you will learn how to:

  • Select your email message or document
  • Select your recipient list
  • Schedule and activate your email job

HTML Editor Overview

This video describes the many features of our online HTML document editor that we have embedded with our marketing tool. It will show you how to use the editor's WYSIWYG too to create great looking HTML email messages and documents without needing to know any HTML coding. In this video, you will learn how to:

  • Create and format your HTML document
  • Use the Image Gallery to upload and insert images into your document
  • Personalize your email message by using Merge Codes
  • User HTML tables to improve layout of content elements
  • Customize pre-designed templates by selecting one from the Template Gallery

BlastWizard List Management Demonstration

This short video demo explains how you can manage your recipient lists that you will be using for your mailings. It will show you how to import, update and export lists using features available in the List section in BlastWizard. In this video, you will learn how to:

  • Create a new list as comma or tab delimited file
  • Upload and map fields for a new recipient list
  • Edit your recipient list
  • Use suppression lists

Introduction to BlastWizard Reports

This is a video tour of the many reports that are offered through the Reports section under BlastWizard. It will show you how to retrieve and report on the important email marketing metrics that will help you assess the success and efficacy of your email marketing campaigns. In this video, you will learn how to:

  • View key metrics for your email jobs
  • Navigate the 60+ reports available under this section
  • Retrieve and download reports

Salesforce Integration – Overview

The following videos explain how our BlastWizard tool integrates with Salesfroce to enable you to send emails to your Salesforce contacts and leads. It will also show you the many features that will allow you to track delivery of your email, send on behalf of record owners, and update your Salesforce records with incoming delivery data.

BlastWizard for AppExchange - Overview Presentation

The purpose of this presentation is to provide an overview of the BlastWizard for AppExchange integration, as well as highlighting some of the features that differentiate this offering from those of our competitors who are comparable in both price and target market. In this presentation, you will learn:

  • What it means to be an AppExchange application
  • Main differentiating features of BlastWizard for AppExchange
  • How to use the 'Send on behalf of' and other customization features
  • Multi-user and multi-department account setup

SalesForce Overview

In this presentation, you will learn how to:

  • Select your email message and document
  • Create your HTML document from different sources
  • Segment your leads and contacts to create your recipient list
  • Use the 'send on behalf of' feature
  • Use suppression lists